Branding

Branding, Graphic Design, Logo Design

7 type of logos: When, Why and How to creatively use them

Logo is the first thing that grabs the attention of customers so make sure the logo you design should leave a strong first impression. There are different styles of logo designs that can be customized to create a unique and memorable brand identity. Broadly, we would categorize the logos into seven styles – Monogram, Wordmarks, Lettermark, Pictorial marks, Abstract logo marks, Mascots, Combination mark, and Emblem. Let’s find out more about each one of them:

Branding, Business, Corporates, Graphic Design, Web Design

Why Graphic Design Is Important For Your Business

Everything that represents your brand, from logo to website, app, emailers, brochures, posters etc. is made using graphic design technology. So, we can say that Graphic design is one of the most important components for the representation and success of your business.

The way you communicate with your target audience in this modern competitive market plays a pivotal role. Graphic design helps businesses create impressive marketing and communication materials such as brochures, business cards, websites, leaflets, stationeries and so on.

For example, a unique and memorable logo can build your brand identity and increase your brand recall. Similarly, websites, mobile apps and social media promotion materials can be created using graphics design. Be it offline or online marketing, graphic design has become an integral part of doing business in today’s era.

As more and more brands are entering markets, the competition has become tough. Hence, graphic design has become the need of businesses for effective communication with their audience.

Here are some of the points that will explain why graphic design is so important for your business: